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Cartis Group Founder Teams with Other Industry Leaders
Shannon Carter, president and founder of Cartis Group, was recently announced as the newest member of The Agency Group (TAG). TAG, founded in the 1960s, is a group of advertising agency leaders from non-competing markets. The group meets twice a year to discuss practical solutions to small agency challenges. Most recently, TAG members convened in the Salt Lake City.
"TAG is an invaluable resource - they are true pier group acting as an informal board of directors," said Carter. "Whether we're facing a tough creative challenge or a delicate employee issue, it really helps to talk it through with the other members of TAG. Hearing their honest objective opinions adds a lot of insight I otherwise wouldn't get."
Carter is the most recent addition to the organization's six members. Current members lead agencies in Santa Fe, N.M., Erie, Pa., St. Joseph, Mich., Sioux Falls, S.D. and Wausau, Wis.
Founded in 1992, Cartis Group is a branding-driven advertising and design agency specializing in visual communications for print, Web and broadcast media. Its clients are leading companies in consumer, technology and financial services markets, including USAA, Whole Foods Market, SigmaTel and Silicon Laboratories Inc. Cartis Group is focused on providing integrated communications solutions that drive revenue, build loyalty and inspire emotion. For more information, visit www.cartisgroup.com.
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